Our branding program goes through four stages
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01

Understanding

Our branding program starts by understanding the brand, business realities, target market, customers, industry, competition, communication, and future.

Brand Questionnaire

Brand Driver

Brand Matrix

Case Study & Research

Benchmark

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02

Strategy

Then we analyze and create the branding strategy and brand platform by our branding workshop, analyzing, and insight activities.

Brand Purpose

Brand Promise

Brand Principles

Brand Persona

Brand Attributes

Brand Architecture

Brand Insight

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03

Creation

Creating the brand name and visual. We do that by moodboarding, creative thinking, analogy, analyzing, consulting among team members, and what global trends we can follow. After selecting the perfect design route, we finalize the look & feel including the logo, colors, typography, pattern, illustration, and imagery.

Brand Name / ToV

Brand Core Elements

Brand Identity

Packaging

Website

Branded Environment

Signage System

Brand Guidelines

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04

Activation

Some clients ask us to handle the activation and art direction services to perfectly delivering the brand to the customers, employees, environment, and related communications.

Brand Launching

Printing

Packing

Production

Gifts & Merchandising

Implementation

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King Abdulaziz Road, Alrabie, Alrabie Building
Riyadh, Saudi Arabia
Phone/Whatsapp +966550788106
Inquiries hello@yastudio.net

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