Client: www.nasjet.com.sa
Year: 2014
Role: Rebranding, Branding Strategy, Research & Insight, Logo Design, Identity Design, Website
NasJet is the leading private aviation operator and services provider. Delivering world-class services in aircraft sales, completions, management, flight support, charter, and FBO. NasJet is also a part of an award-winning aviation group employing 1400 in-house aviation industry experts.
The new identity has been inspired by the craft shape, wings, directions, and growth. We designed the logo symbol to reflect the first letters of NASJET N & J. The logotype is also made in with a unique type with both languages Latin and Arabic using edgy curves to make it strong, sharp, and luxurious. The identity comes in 3 colors, cool gray, warm gray, and green to reflect the color of Saudi Arabia, the elegant mood, and formal business.
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