Lusin Restaurant
مطعم لوسين

Luxury Branding for The Armenian Cuisine & One of The top 50 Best Discovery Series in The Middle East & Africa


Research & insight
Look & feel development
Identity Design
Packaging Design
Web development
Hoarding Design & Implementation


Lusin restaurant - The Armenian Cuisine - is luxury modern theme inspired by the Armenian ancient culture. Lusin is one of The Diners Club® 50 Best Discovery Series in The Middle East and Africa. The word “Lusin” comes expressing the “moon”, a beautiful and delicate symbol in the Armenian culture. “Lusin” mission is to evoke the beauty sense of this cuisine and indulge you in an inspired rich atmosphere combined with the delightfulness of unique tastes and special recipes.

YaStudio team has designed the brand identity to look, hipster, modern, luxurious and inspired by Armenian culture. The logo of Lusin comes separately in two different languages - Latin & Arabic - without using a logo symbol. The logotype designed to look close to the Armenian typography. Lusin pattern and supergraphic designed to highlight the brand’s business and to give attention to Armenian ancient inscriptions, old letters, and pomegranate. The primary color pink is to give a spirit to the brand printable applications.

Location: Centria Mall, Tahlyah St, Olaya, Riyadh, Saudi Arabia


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We are a creative studio founded in 2003 to design luxury, personality, and competition. Through branding, design, and art direction. For companies, stores, products, and destinations. To make them shine, thrive and stay longer.



Brand Strategy
Brand Architecture
Brand Naming
Brand Design
Brand Adaptation
Research & Insight
Look & Feel

Identity & Packaging
Environment & Implementation
Interactive & Website
Art Direction & Printing


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